How Secret Filming Uncovered a £28m Holiday Ownership Scheme

Authorities have called it as one of the largest deceptions of its kind in the United Kingdom.

A total of 14 defendants have been sentenced for their involvement in a £28 million scheme to swindle over 3,500 holiday ownership investors.

The targets were keen to exit long-standing vacation property deals and tried to find support.

The majority were from 60 and 80. Over 500 of them lost more than £10,000, and a single victim paid more than £80,000.

Those affected were exposed to aggressive consultations lasting up to six hours. They were financially worse off, owning valueless fake "rewards" and remained bound by costly holiday ownership agreements they could no longer use.

The Company Behind the Deception

The company at the heart of the scheme was the organization in question. They took customers' funds to fund the owners' lavish lifestyle of exclusive education, millionaire mansions and private jets.

The individual at the top of the firm, the company director, was handed a 90-month sentence in January for deceptive scheme.

On Friday, his partner another individual was among the last group to hear their sentences.

She received a two-year deferred imprisonment at Southwark Crown Court after pleading guilty to financial crime.

It has been a lengthy process and represents a significant success for the individuals who testified, the police and prosecutors.

How the Probe Was Initiated

The initial awareness of the company emerged during the mid-2016. The role involved in the research department of a media outlet, making investigative features.

A friend mentioned that his mum had inherited the rights of a timeshare apartment in Spain and, after decades of vacations, had started seeking to get out of the contract.

It's worth mentioning how widespread holiday ownership had grown with UK travelers in the eighties and nineties.

Holiday ownership permitted families to occupy the identical property annually, or swap their time slots with fellow investors who had properties in other resorts. About 600,000 sun-lovers took up that opportunity.

The early surge was accompanied by a lot of accounts about dishonest operators mis-selling investments. They appeared frequently on public interest broadcasts.

The standard timeshare contract tied investors in for long periods.

At that time, those investors who had used their assigned property in the sun for decades were ageing, and a large proportion were attempting to say farewell to their holiday properties.

Some had health issues and couldn't get to their units. Others just felt they'd achieved their goals from them. And some had deceased, in many cases bequeathing their family members to take over the contracts - plus their annual payments and maintenance fees.

The Undercover Operation Progresses

It was at this point the relative had ended up. She looked online for options and found the company, a firm whose online presence promised to release her from her deal.

Yet, having submitted funds and scheduled a consultation with them, her loved ones became suspicious.

Subsequent checking showed many victims reporting they had paid money and achieved no result out of it. Actually, they had suffered financially. Significant sums.

The reporting group began investigating what was happening. It quickly became clear that there were some shady characters active in the timeshare resale sector.

An attorney had numerous client reports aiming to litigate against the organization.

Reporters contacted clients who had dealt with the organization and they each reported similar experiences. They believed the business would purchase their timeshare away from them but when they attended a meeting (for which they made an advance payment) they were informed there was no potential buyers.

Instead, they were pushed - actually pressured - to spend more money purchasing "the firm's incentive scheme", linked to the business's umbrella group, the overarching entity.

The nature of these rewards was rather ambiguous. They sounded like a type of exchange medium, providing cheaper vacations and services and retail offers.

And they were seemingly "transferable with fellow investors, at a future date.

Committing funds at the time would result in an eventual payoff that would offset SMT's fees and leave the timeshare holder ahead financially, released finally from their troublesome contract.

An unbelievable offer? Well, yes.

A 'Bait-and-Switch Scam'

Assuming these reports were accurate, this was a large-scale fraud.

This is known as a "bait-and-switch."

Someone - specifically the organization - "lures the consumer by promoting a defined offering and then state it cannot be provided, pushing the customer in the direction of a different, lower-quality option.

That's illegal. Armed with all the evidence we had collected, we presented the rationale to secretly film one of the organization's sessions.

The process requires time, effort, and compelling reasons for why this is the exclusive approach to obtain the information needed to demonstrate illegal activity.

With approval secured, our limited crew arranged a consultation with one of the company's representatives in the location.

Pretending to be a potential client wanting to assist his parent free from her timeshare contract|holiday ownership agreement

Mark Nichols
Mark Nichols

Lena Visser is a seasoned event planner with over a decade of experience orchestrating high-profile corporate and social events across Europe.